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Marketing Inspiration for your Service Business

It may seem far off, but Christmas is *always* around the corner.  It’s time to start thinking about your Fall specials to drive business “through the door” from NOW right through the New Year.  So whether you use social media, or an email list – RIGHT NOW is a good time to start planning.

To get your juices flowing here are some examples.  I am not a graphic designer (not even close) so I use Canva to generate graphics that pop and they can really come in handy when used in social media.

[box title=””]Labor Day Special
Treat yourself to an extra day free of labor!
$25 off your 1st time service[/box]

[box title=””]Falling Prices on All Fall Cleanings
$20 off a Basic Cleaning
$30 off a Top to Bottom Deluxe Cleaning[/box]

[box title=””]No Tricks Just Treat Yourself to a Cleaning
Mention the All Hallows Eve Special for
10% off any cleaning.[/box]

Our Halloween graphic was made in photoshop, so if you are the creative type you can see here that you can *really* make a custom graphic that not only shouts out your specials, but displays your logo too!


[box title=””]Do forget to change those clocks & don’t
fall back on your cleaning schedule.
Call us for all your cleaning needs.
Schedule a new weekly or bi-weekly cleaning
and get a $50 gift card to share with a friend.[/box]

[box title=””]Veterans Day Special
All Veterans receive 15% off your
1st cleaning and 10% off thereafter.[/box]

[box title=””]Gather Around Family Style
Thanksgiving Offer to Friends and Family
Refer a Friend for $20 off your next cleaning
No limits[/box]

[box title=””]Happy Thanksgiving From Our Family to Yours
1st time cleanings get $25 off[/box]

[box title=””]Black Friday Special
$25 off your First Cleaning
$15 off new recurring weekly or bi-weekly cleaning
$10 off new monthly cleaning[/box]

[box title=””]Happy Holidays
Free Fridge Cleaning with any service[/box]

[box title=””]Happy Holidays
Free Oven Cleaning with any service[/box]

[box title=””]Give the gift of a clean and healthy home this season.
Gift Cards available in any denomination. $25 gift card
for you with any gift card purchase over $100.[/box]

So that is basically a full year of specials and discounts.  Often times we will just say: happy holidays rather than offering a special, it all depends on how booked we are. Another fun way to post and promote your business is to use memes…I like to use ImgFlip, warning you may want to stay away from this site if you only have a few minutes, as there are often ridiculously funny images!


[box title=””]Happy New Year!
Give you home a makeover for the New Year!
Book a Top to Bottom Deluxe Cleaning and get $40 off.[/box]

[box title=””]Martin Luther King
Was a great man!  For every service booked this
week we will donate 10% of proceeds to the
United Way of Greater Austin[/box]

[box title=””]Ground Hog Day
Is winter staying or going?
Do we really worry about that in Texas?
I know I want my flip flops back.
Call anytime this week for $30 off
regardless of what the groundhog says.[/box]

[box title=””]It’s Valentines Day!
Give the gift that keeps on giving!
A clean home!
$25 off any service[/box]

[box title=””]Presidents Day
In celebration of Washington’s birthday we
will bring you a bag of apples when you
book a first-time service. Or else we could just give you $25 off[/box]

[box title=””]St Patties Day
For the love of the Irish
upgrade to Green Cleaning
this week at no additional charge![/box]

[box title=””]Daylight Savings
Time to Spring Forward
Call us for a Deep Spring Cleaning
$30 off any Deluxe service[/box]

[box title=””]Easter is here!
We all love the easter bunny, but
I don’t know anyone who likes dust bunnies.
Snag a pic of a dust bunny and be entered
to win a Free Deep Cleaning.[/box]

[box title=””]Memorial Day
In remembrance for all who pay homage:
$30 of your Top to Bottom Deluxe Cleaning[/box]

[box title=””]4th of July Savings are here!
Book a new weekly or bi-weekly cleaning for
$10 off each service for the next 2 months![/box]

Question. Do you promote your service company via social media?  If you don’t, RIGHT NOW is a great time to start!

You can snag an easily editable copy, of this copy here: 12 Months of Marketing